S A N F R A N C I S C O
Venture investors, engineering teams and research labs in San Francisco plan around release dates.San Francisco builds and funds software. Venture investors, engineering teams and research labs plan their work around release dates.

E C O N O M I C D E N S I T Y
Venture capital, software engineering and research labs are packed into a small, expensive peninsula labour market.
Venture + eng
set the peninsula tempo
Sources: Bay Area economic briefings / California employment notes.
International because the product is. Write notes an engineer won’t rewrite.Teams are international because their products are. Good interns write notes an engineer does not need to rewrite.
C I T Y P O R T R A I T
Spec Discipline
Teams want three things, in order: who the user is, what the constraint is, and when the next release ships.

Lab And Fund
Engineering teams and venture investors work close together on the same peninsula.

C I T Y P O R T R A I T


Lab And Fund
Engineering teams and venture investors work close together on the same peninsula.
Spec Discipline
Teams want three things, in order: who the user is, what the constraint is, and when the next release ships.